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Virtual Research
Strategy Coaching
Executive Briefings
HR Capacity
Manager Training
Employee Engagement |
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Virtual Research: Collaborating for Superior Design
Assessing the value of, and challenges to a flexibility initiative builds success. A strong diagnosis is a powerful ally in the change process. Trying to roll out a flexibility initiative without knowing how it will add specific operational value to the business makes the process much more difficult. Encouraging a transition toward flexible leadership without being able to show the measurable value of doing so can only strengthen resistance.
We use focus groups and leader interviews – based on existing client data and survey information – to help strengthen project design. Among issues that can be addressed with employee, manager and HR groups are:
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Assumptions of the culture: what is valued, proscribed, tolerated and rewarded
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Appeal of different flexible work arrangements with a range of designs
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Potential value and ROI of tailored offerings: informal flex, hourly options, phased
retirement
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Effectiveness of supervisors as negotiators and managers of outcomes
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Openness to a process that ties flexible schedules to robust work redesign
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An assessment of interactive skill levels among staff and managers
Our reports on such virtual interview and focus group projects are brief, rich and actionable. They enable decision-makers to act wisely on the problems and opportunities at hand. Their richness grows out of the greater breadth and volume of responses afforded by virtual processes rather than face-to-face sessions. Advantages of “virtual focus groups” include: |
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■ Anyone with telephone access can be included – geography does not limit
participation
■ The groups are comparably effective, and often seem more candid than
face-to-face sessions
■ Additional data can be easily collected during groups via online surveys
■ Travel time and fees are reduced for participants and group leaders |
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